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Sunday, 13 January 2013

Indispensable Prelude to Communication Social Media


Face book, twitter and blogs pick up the issues which are not to the ruling political party’s likeness and automatically get a cold shoulder otherwise.  Public, activists, journalists and bloggers alike have taken to the social media for its viability, accessibility and for its free medium of speech decorum which would have been edited at the abattoir of being "politically correct" dictum.  Exhibitionism of expressions have become a mode of communication and also acts like catharsis, (face book posts) conformity and also breaking the rules of the gospel book of societal norms' by voicing out criticism and difference.  The growing popularity, easy accessibility and uncharitable freedom of speech has made social media an accessible, encapsulated prodigious medium of direct communication where instant feedback is reinforced on the person who writes.


Freedom of speech is not absolute" it comes with rights to recognize the weight any comment or statement made by the person and it is followed by consequences attached if the statement is not politically correct.  On the other hand social media runs unbridled with freedom of expression with the exceptions of the ' IT act' in India and Bahrain where arrests over tweet and face book post have taken place. Social media's freedom of expression and the way perceptions have found a market globally has made it popular with professional, business heads like honcho of Virgin Atlantics, Valentino, Gabana are active through micro-blogging  (Twitter) press bytes launch of products, public relations and brand marketing is well managed through social media. 

Blogging has become an extensive medium for information which goes to people world-wide.  Blogs written usually become centers of knowledge for those who do not have access to views of others, who are on the same contemporaneous platform.  Even mundane issued of each day become popular when blogs are written  by celebrities on similar pan issues of politics  fashion home (decor) and even food.  Travel blogs have helped travel and life style channels navigate unknown destinations and bring tourism  Food blogs have given foray to reality shows heaving gourmet cooking, leisure cooking and hospitality sector to different niche.  Blogging has made each common man who blogs become an expert in his/her field of interest and opened huge employment opportunities.  Food bloggers are notice by television channels to anchor for them or wellness.

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